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I have been in the communications business for more than a dozen years - with both global agencies and global companies. In every case I have found Martin's service to be effective at reaching, educating and offering story ideas to media leaders and editors whom we would never reach through any means.
My clients and company have received excellent opportunities for coverage from major publications
Martin provides a valuable and cost effective service. Good luck if you try to do it on your own -- you just don't know the technique or list that he has. If you want to scrutinize every week's results for huge volumes of meaningless coverage, then you're better off blowing $1500 per release for Business Wire. And ultimately, after a couple months, you'll have spent $12,000 with trivial results and reporters will hate you. Using Martin, you'll reach a vast, deep base of reporters and editors with story ideas, not fluff or an overload of marketing hype. They'll appreciate it and will ultimately cover the company and use the ideas.
The key now is to think better and more innovatively and cost-effectively than your competition.
Newstips is a way to do that. Frankly, I really would rather not tell people about it and let the cat out of the bag.
Just recently, I began anew with Newstips at a new company. Within hours of them distributing information on my company, I received three calls from major news organizations. And it happened again with the second idea that they distributed.
Newstips cuts the wheat from the chaff and delivers. Thank you Newstips.
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